How to Make Your Sign Stand Out
Most signs are designed to last, but even the best ones eventually reach a moment where they need attention again. Your sign should help customers find you, recognize you, and […]
Signs of the City: Dexter, MI
Each quarter, we’re highlighting the commercial signs we’ve designed, installed, and serviced in communities across Michigan. It’s our way of spotlighting the businesses we work with and showcasing the quality, […]
Exciting News: Jim Johnson Becomes President of World Sign Associates
We are proud to share some exciting news from the Johnson Sign family. This past weekend, our very own VP/Director of Sales, Jim Johnson, officially stepped into the role of […]
When to Replace vs. Refurbish Your Commercial Sign
Your commercial sign does more than tell people who you are—it’s a daily advertisement, a brand ambassador, and a first impression rolled into one. But over time, even the best […]
Top 5 Signs Every Local Business Needs
Whether you’re opening a new storefront or giving your brand a refresh, the right signage makes a powerful first impression. It’s not just about looking good—signs guide, inform, and persuade […]
Illuminating Choices: A Guide to Wall Letter Lighting Options
When choosing a sign for your business, the type of lighting you choose is one of the most important decisions you’ll make, as it affects the overall aesthetic and visibility or your sign. […]
Turn Your Clocks Back and Prioritize Your Sign
As we turn our clocks back and Daylight Savings time comes to an end, sign maintenance becomes increasingly more important. Low light conditions call attention to those lackluster signs that […]
Electronic Message Centers: A Powerful Advertising Solution
An Electronic Message Center (EMC) is a digital display that effectively communicates your message through text and graphics, perfect for real-time advertising and engaging your audience. Investing in an Electronic […]
60th Anniversary Celebration
All weekend long we celebrated the 60th Anniversary at Sunset Bluff Resort in Ludington, MI with our employees and their friends and family! The weekend included catered food from Cluck […]
How to Determine Safe and Effective Signage
By Madeleine Lamb, Sales Executive at Johnson Sign Co. Streetscape context, traffic speed and viewing distance dictate safe and effective signage. In the sign industry, we calculate the speed of […]
Celebrating 60 Years in Business
This year Johnson Sign Co. is celebrating 60 years in business! While we are proud of our ability to change and evolve with the needs of our customers and the […]
Is Your Commercial Sign Legal?
When purchasing a sign for your business there are a lot of factors and decisions that go into play. One of the most important is what signage you are allowed […]
Now Serving the Great Lakes Bay Region!
We are excited to announce we are now actively serving the Great Lakes Bay Region that includes Midland, Bay City, Saginaw, Mt. Pleasant, Birch Run and Frankenmuth! The new Sales […]
WSA Tricks of the Trade 2023 Champion
Johnson Sign Co. is a member of the WSA (World Sign Associates) which is made up of a nationwide community of business leaders within the sign industry. The organization, made […]
5 Ways to Refurbish Your Existing Business Sign
Refreshing your sign sounds like an expensive endeavor but it doesn’t always have to be! Business owners have a lot of options when it comes to refurbishing your existing signage […]
A Guide to Vector Artwork
During the design phase of our sign process, we often ask our clients for vector images when it comes to their branding files. It’s important when we are creating drawings […]
Back to Our Roots
Brand changes are coming to JSC! For the past 7 years we have focused on black and white with an accent of red for our brand colors. After taking a […]
Servicing Your Business Sign – LED Retrofit
When it comes to servicing our customer’s signage or when we are contracted to refurbished existing signage, we highly recommend considering retrofitting your existing lighting to LED. While the cost […]
2023 ISA International Sign Expo
To continue to stay up to date on emerging technologies, build relationships within the sign community and develop our craft for the benefit of our customers, Johnson Sign Co. participates […]
Xchange Teen Center Tour
The Xchange Teen Center in Hanover, MI is an after school program that focuses on providing an environment in which all participants can experience a sense of safety, belonging, and respect. […]
The Importance of Your Business Signage at Night
Your signage at night is just as important as during traditional business hours. Depending on the type of business you have, the visibility of your business when it is dark […]
Christmas Charity Packing Event
Today we partnered with Kids Against Hunger to pack 15,000 meals for local food banks in the areas we reside in. We are so excited for the opportunity to pack […]
Northwest Trunk ‘N Treat
Happy Halloween! This past weekend we celebrated by participating as a sponsor in the Northwest Community Schools Trunk ‘N Treat in Jackson, MI. We had a great time seeing all […]
Family Fall Fest
This past Saturday it was a beautiful day spent with our employees, their families and even some of their favorite furry friends at Uncle John’s Cider Mill in St. Johns, […]
Johnson Sign Co. Acquisition of Amor Sign Studios
We are excited to announce the merger of Johnson Sign Co & Amor Sign Studios, Inc. to help us better serve the greater Michigan area along with our Jackson, Lansing […]
Johnson Sign Co. Acquisition of Huron Sign Co.
We are excited to announce the merger of Johnson Sign Co & Huron Sign Co which will help us better serve areas such as Ann Arbor, Brighton, Novi, Detroit, Howell, […]
Johnson Sign Co. Acquisition of Douglas Sign Company
We are excited to announce the merger of Johnson Sign Co & Douglas Sign Co! With this merger, we now have over a combined 100 years of history & experience […]