Signs of the City: Manistee
In our Signs of the City series, we highlight signage projects we’ve completed across Michigan, showcasing the businesses behind them and the craftsmanship that brings each project to life. These stories are more than just signs, they’re about the communities we’ve worked alongside for generations and the relationships built along the way.
This edition of Signs of the City takes us to Manistee, a community that holds deep roots for our team. Through Amor Sign, which Johnson Sign proudly acquired, we’ve been part of the Manistee community since 1946. For decades, we’ve helped local businesses, organizations, and community spaces create signage that reflects the character and pride of this lakeshore town.
Manistee is the kind of place where small businesses are the heart of the community and familiar faces are everywhere you go. It’s a town built on relationships, where people know each other by name and local businesses continue to support one another generation after generation. That strong sense of community is something we’ve always valued and are proud to continue being part of today.
From downtown storefronts to local landmarks and long-standing businesses, we’re proud to highlight some of the projects that have helped shape the visual identity of Manistee over the years.
Featured Projects in Manistee, MI
1. City of Manistee – Entrance Signage
Maple St. Manistee, MI
As part of the City of Manistee’s continued revitalization and branding efforts, Johnson Sign Co. was proud to design, build, and install custom gateway signage along the busy U.S. 31 corridor. The new welcome signs create a strong first impression for visitors entering the city while reflecting Manistee’s “Soul of the Water, Soul of the Woods” identity. Fabricated locally in our Manistee shop, the project highlights our long-standing partnership with the city and our commitment to supporting the growth and visibility of the Manistee community.
2. Scooby’s Snack Shack – Wall Sign
Cypress St. Manistee, MI
Johnson Sign Co. was proud to help bring this one-of-a-kind landmark sign to life through custom fabrication and installation that pushed creativity and craftsmanship to the next level. Designed to capture attention day and night, the sign combines unique lighting effects, dimensional elements, and bold architectural features to create an unforgettable visual experience. Projects like this showcase our team’s ability to turn ambitious ideas into iconic signage that helps businesses stand out and create lasting impressions within their community.
3. Wander In – Wall Sign & Awnings
Arthur St. Manistee, MI
We’re proud to have played a part in this transformational project along Manistee by creating the exterior signage and awnings that help bring the space to life. Our team provided a custom wall sign and eight awnings that enhance the building’s character and create a welcoming presence for residents and visitors alike. Projects like this reflect the continued investment and revitalization happening throughout the City of Manistee, and we’re honored to support that growth through our work.
4. The Corner Vic – Monument Sign
Maple St. Manistee, MI
Blending timeless design with the character of downtown Manistee, Johnson Sign Co. created a custom Victorian-inspired sign complete with a decorative wall sconce for The Corner Vic. Designed to complement the building’s historic architecture, the signage enhances the streetscape while providing a warm, inviting presence that reflects the welcoming atmosphere of this health and wellness destination.
5. The Golden Stag – Projecting Sign & Window Graphics
River Street Manistee, MI
Johnson Sign Co. was proud to help bring The Golden Stag’s brand to life with a custom projecting sign and window graphics that add character and visibility to this local Mediterranean fusion restaurant. The combination of bold signage and detailed storefront graphics creates a welcoming street presence that reflects the restaurant’s unique atmosphere and helps draw guests into the downtown dining experience.
Local Work, Local Pride
From local landmarks to growing businesses, our work throughout Manistee reflects the pride and character of the community. This month’s featured projects are just a glimpse of the signage and branding solutions we’ve helped bring to life across the area.
Over the years, we’ve partnered with businesses and organizations throughout Manistee, including Glik’s, River Street Marketplace, Filer Credit Union, the Vogue Theatre, and numerous projects for the City of Manistee, helping create memorable and recognizable spaces throughout the community.